Why an Anti-Facebook User is Returning to the Social Sharing Platform. For now
Back Story
You would think that having “social media” in my job title, I would be entitled to love, cherish and accept all social platforms. Despite the fact that I have “social media” in my job title, I used to make it fairly clear that I was anti-Facebook. Sure, I was a heavy user from when the social sharing platform began in 2004 exclusively to colleges in 2004 but when it opened up to everyone in 2007, I backed down. Facebook, in my opinion, began to lose its way. From the plethora of Likes and uncoordinated groups to the countless friends showing up in my feed that I accumulated in college, it lost me. (I also put out by Mark Zuckerberg’s constant stage appearance in a hoodie and jeans. I know you’re a billionaire and 27, but you’re a CEO. Dress like you care.) And yet, here I am. Updating my Facebook profile. The only way that can effectively explain this behavior: The Stages of Grief.