What Makes Attention, Attention
Attention drives measurable business results by integrating social behavior across the customer journey. We are rare experts in multi-channel marketing. No dead ends.
As a full-service media agency, Attention approaches brand marketing, advertising and PR through the lens of social media. While other agencies talk about the impact of social media, Attention demonstrates the value of social campaigns and channels by using social data and proprietary analytics tools that help brand marketers see where their brand fits in the social space and – more importantly – what to do with that information.
Our team plans and executes all aspects of social media marketing, from Research and Planning into highly Creative and Tactical (owned, earned, paid and shared media) Execution, through Technology and Design. Throughout each step of our relationship, we mine insights from social media to guide our decision making, and attribute ROI. This data-driven approach led us to filter all marketing across the organization through three simple criteria: Why Engage. Why (only) this Brand. Why Share.
Today, we are 125 people in New York City, Los Angeles, London and Shanghai. Now that we have your attention, let’s talk about how this shift in consumer behavior represents a tremendous business opportunity.